Sign of the Times: ORBA Announces Cancellation of 2009 San Diego Off-Road SuperShow
Jan 7, 2009
In yet another sign that the economic downturn has affected the fourwheeling world, the Off-Road Business Assocation (ORBA) has announced that its 2009 San Diego Off-Road Super Show planned for February 7 and 8 has been cancelled. In their press release, they write:
After presenting successful shows in 2007 and 2008, the ORBA regretfully announces the cancellation of the 2009 San Diego Off-Road SuperShow that was to be held at the Del Mar Fairgrounds on February 7 and 8. Citing the unprecedented global economic downturn, ORBA has decided that it is in the best interest of its members and the off-road industry as a whole to cancel the event, and apologizes for any inconvenience that this may cause.
"We would like to thank all those involved for their incredibly generous support, from marketing partnerships, media supporters and sponsors to ORBA members and other off-roading organizations," notes Fred Wiley, ORBA Executive Director. "Given the extraordinary economic and industry climate, all well-managed organizations have a fiduciary responsibility to review strategies and tactics. Unfortunately, sometimes this leads to difficult decisions such as the cancellation of our event. ORBA will continue to support and protect the off-roading industry while still demonstrating the fiscal responsibility required by these challenging times."
ORBA's plans for 2009 include strengthening their current national and local partnerships and increased involvement with land managers across the country. As an organization ORBA is eager to focus on the many land use issues this new year brings to the industry. ORBA looks forward to significant improvements in the economy and the offhighway vehicle (OHV) industry.
For further information, please contact Show Manager Jenny Hove, SuperShow@orba.biz or 760/745-0390.
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